Social media is an amazing tool for the fitness professional or educator, most of us spend a great deal of time interacting with clients and potential clients via a range of social media platforms.
Bob Iger, CEO of The Disney Corporation, and one of the highest-paid CEO’s. His book is called Ride of a Lifetime and works through his history in the media and mainly his time at Disney.
Getting referrals is one of the most powerful marketing tools that you have in your marketing tool box. Referrals should be an essential part of your business and seen as an easy win.
In my last article I looked at how important it is as a business owner to start to develop an e-mail list. However, having the list and a growth strategy is only the first half of the battle.
One of the things that I wished I had known when I started out in business is the importance of a contact list… nowerdays an e-mail list.
Snapchat has become a highly popular social media channel, with a number of Snap-famous fitness figures dominating the platform.
Instagram is a vital platform for the socially aware personal trainer to be active on, it hits the perfect demographic and has seen strong growth. This article takes the reader through the basics of the platform.
Periscope offers an amazing opportunity for those in the fitness industry, as it allows you to give clients and potential clients the chance to interact with you on the go.
It is a widely held opinion amongst the personal training community that the market is becoming ever increasingly crowded.
Strategic thinking is a much needed skill to help to develop a business, in the fitness world unfortunately this seems to be something that is sadly lacking.
